Cornering the Market on Kawaii

Sanrio was set up in Japan in 1960. In the beginning，弱智女收98萬善款 放心安置癌父， it made silk and rubber sandals. The founder，軍武》威懾印度航母　中國大陸售巴基斯坦鷹擊12反艦飛彈， Shintaro Tsuji，支援無線充電　三星GALAXY S4更多細節曝光！， noticed something interesting. He found that if his products had a cute design on them，沈榮津：台塑雙王未被越南境管， they sold better. So，當醫助勤做筆記 稱「沒其他技能」， he started hiring cartoonists to make the most kawaii designs possible. Over time， Sanrio started designing everything from clothing to toys. Then in 1974， their greatest character was born—Hello Kitty. This cute， little cat became one of the earliest symbols of Japanese kawaii culture.線上收聽請按三麗鷗於1960年在日本創立。一開始，它製作絲綢和橡膠涼鞋。創辦人.信太郎發現一件有趣的事。他發現如果他的產品上面有可愛的設計圖案，那些產品就會賣得更好。因此，他開始僱用漫畫家來創作最卡哇伊的設計。經過一段時間後，三麗鷗開始設計從衣服到玩具的所有產品。之後在1974年，他們最知名的角色誕生了──凱蒂貓。這隻可愛的小貓成為日本卡哇伊文化最早的象徵之一。
生活必備字詞corner the market　　壟斷市場Apple has cornered the market in digital music with the iTunes store.hire vt.僱用The company hired several new employees last week.
線上收聽請按本文節錄自《常春藤生活英語》雜誌，完整內容請見八月號。
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